CatalogIQ for B2B Manufacturers
Turn Specs Into Sales. Build Buyer-Ready Catalogs – Faster.
Transform technical spec sheets into enriched product content — so buyers see benefits, not just attributes — and your team launches faster without the manual grind.
Struggling with Product Data?
You’re Not Alone.
Manufacturers rely on ERP, PLM, and spec data to launch products, but scaling that data into persuasive, buyer-ready content is slow and manual. Even with cleanup, teams struggle to keep pace with distributors and market demands.
“AI-driven shopping traffic has grown from virtually zero to 2–5% of retail visits this year.” — Forbes, Oct 2025
Turn roadblocks into competitive advantages.
We Know the Challenges. Here’s How You Launch Faster.
Craft Commerce-Ready Catalogs
Engineering-First Data
CHALLENGE: Technical, incomplete product attributes lack enrichment with use cases, benefits, or customer-friendly language.
SOLUTION: CatalogIQ transforms ERP, PLM, and spec-sheet data into buyer-friendly catalogs by normalizing formats, filling gaps, and accelerating time to market.
Scale Product Content Without Manual Rewrites
Marketing Content Gaps
CHALLENGE: Product content often lacks persuasive descriptions or consistent brand voice, while manual rewrites create inconsistency and lost conversions.
SOLUTION: Generate enriched, on-brand product content at scale, accelerating launches from weeks to days and protecting brand voice.
Make Your Products Easy to Find
Product Discovery
CHALLENGE: Thin product data limits visibility in Google, AI search, and marketplaces.
SOLUTION: CatalogIQ enriches product data, generates long-tail Q&A, and structures content for SEO and AI-driven search.
AI Commerce Reality
From AI Answers to Zero-Click Purchases
AI-driven search is changing how buyers discover products — is your catalog ready?
AI isn’t just changing how buyers search — it’s changing how they buy. In 2025, platforms like Google, Gemini, ChatGPT, Perplexity, and Copilot Search are rolling out shopping features that answer high-intent purchase queries directly. Ecommerce SEO now means feeding these AI engines complete, structured, and enriched product data. If your listings lack context and depth, AI won’t surface them — and buyers won’t see them. To win in this new reality, you need to enrich product content, normalize supplier data, and standardize taxonomy so every SKU is purchase-ready.
Is your catalog ready for AI search?
CatalogIQ Smart Catalog Enrichment ensures your products surface in AI-driven search and zero-click shopping by making them easy for AI to parse, recommend, and display:
- Align with AI parsing rules — normalize attributes (units, colors, categories) so SKUs are correctly recognized and classified.
- Increase visibility in AI search — fill gaps in specs, tags, and metadata that qualify products for recommendation.
- Boost persuasive relevance — enrich titles, bullets, and descriptions with structured, conversion-ready content.
- Match buyer intent directly — add Q&A and compatibility content that address specific purchase questions.
- Enable semantic retrieval — include use cases that help AI infer broader connections, surfacing products even without exact keyword matches.
- Scale AI-readiness fast — automate enrichment so every SKU qualifies from day one.
Subscriptions
Ready to get your product data optimization journey started?
Score what you have, enrich what matters, and build what’s missing.
The CatalogIQ Platform subscription includes three core capabilities that work together to continuously score, enrich, and build your product catalog.
Knowledge Center
Leverage a growing library of best practices and FAQs.
About the Company
The minds behind CatalogIQ.
Subscribe to Beyond the Catalog
Explore how generative AI is transforming product data - solving long-standing challenges to drive search, discovery, and conversion - and reshaping ecommerce far beyond the catalog.