How do I optimize my product catalog to increase conversion and revenue?

MEASURE. BENCHMARK. ENRICH.

COVERAGE

ACCURACY

COMPLETENESS

CONSISTENCY

RELEVANCE

NATURAL LANGUAGE

STRUCTURED DATA

CONTENT QUALITY

MOBILE OPTIMIZED

CatalogIQ analyzes and scores your catalog to reveal the ROI hiding in your product data .

get started today

Optimize my product catalog.

MEASURE. BENCHMARK. ENRICH.

COVERAGE

ACCURACY

COMPLETENESS

CONSISTENCY

RELEVANCE

NATURAL LANGUAGE

STRUCTURED DATA

CONTENT QUALITY

MOBILE OPTIMIZED

Quality score your product catalog in nine  dimensions.

get started today

MagnetLABS 
knows your product catalog data is messy.

Multiple vendors. Multiple sources. Multiple formats. 
Multiple systems. Multiple touchpoints. And human error. These all factor into a suboptimized product catalog.

Managing your product catalog at scale has been a mission impossible. Until now. MagnetLABS incorporates the latest in generative AI to quality score and enrich your product catalog. MagnetLab Catalog Quality Scoring  analyzes and scores nine catalog dimensions, identifies errors and shortcomings in your product catalog data, and benchmarks performance. MagnetLABS Catalog Data Enrichment  completes, corrects, and enriches your product data to improve search and onsite product discovery performance. 

See MagnetLABS at
SHOPTALK 
SPRING 2025


March 25-27

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#magnetatshoptalk

Mandalay Bay, Las Vegas

Two Powerful Products. One Seamless Solution.

AI Product Catalog  Quality Scoring

Quality score your product catalog across more than 35 metrics and nine dimensions according to industry best practices and benchmarks.

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AI Product Catalog 
Enrichment

Improve your product catalog from top-to-bottom to generate better search and product discovery and search engine optimization results.

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Frequently Asked Questions

What is catalog enrichment in e-commerce?

Catalog enrichment refers to the process of enhancing product listings with additional information, such as detailed descriptions, high-quality images, specifications, videos, customer reviews, and other relevant data that can improve the customer experience and boost sales.

Is catalog enrichment limited to improving product titles and descriptions?

No, catalog enrichment goes far beyond just improving titles and descriptions. It encompasses all aspects of product content, including catalog attributes, tags, keywords, images, videos, customer reviews, and even the metadata and structured data. The goal is to enhance every element that provides valuable information to both customers and search engines, ultimately driving better user engagement and improving SEO.

Why is catalog enrichment important for my e-commerce store?

Catalog enrichment helps improve the visibility of your products, increases conversions, enhances search engine optimization (SEO), and provides a better shopping experience for your customers. It can lead to higher customer satisfaction and trust.

How does catalog enrichment affect conversion rates?

Catalog enrichment directly impacts conversion rates by providing shoppers with more comprehensive information, building trust, and helping them feel confident in their purchasing decisions. This leads to higher engagement and, ultimately, more sales. Some catalog enrichment tests have proven to increase conversion rates by 4%!

Can catalog enrichment help with SEO (search engine optimization)?

Yes! By adding relevant keywords, detailed descriptions, and rich media (like images and videos), catalog enrichment can significantly improve SEO and GEO, making your products more likely to show up in search engine results, leading to more organic traffic.

How does catalog enrichment impact GEO (generative search engine optimization) ?

Catalog enrichment plays a critical role in Generative Search Engine Optimization (GEO) by enhancing the data that search engines and AI-based systems use to interpret, rank, and display content. Optimizing for Generative Search Engine Optimization (GEO) is as important as Search Engine Optimization (SEO) because both strategies focus on improving how content is discovered, interpreted, and presented to users, but they address different aspects of user intent and search engine capabilities.

Does MagnetLABS support all e-commerce platforms and product search and discovery solutions?

Yes, MagnetLABS Catalog Quality Scoring and Catalog Enrichment applications are platform agnostic and support all e-commerce platforms and product search and discovery providers. 

Does MagnetLABS sell Category Quality Scoring and Catalog Enrichment separately?

No. MagnetLABS Category Quality Scoring and Catalog Enrichment applications are sold together as two key products in one valuable product data solution.

Can I still work with MagnetLABS if I'm a systems integration consultant and not a retail e-commerce customer?

Absolutely! Many of MagnetLABS top partners are systems integrators (SIs), independent software vendors (ISVs), and platforms. We offer a referral program that rewards you for promoting our value-added services to your clients.