How the score is built.
CatalogIQ is an independent, auditable measure of catalog quality. Here's exactly what goes into the score — and what doesn't.
One index, two sub-indices, 13 dimensions
Every product page is scored across up to 13 dimensions. Those roll up into two sub-indices — one for how shoppers experience your storefront, one for how AI shopping agents and marketplace feeds read it — which combine into a single 0–100 index with an A–F grade and a confidence band.
See the breakdown in a real report: the sample report →
confidence band
Measured against standards, never opinion
Published standards
We score against Google, Amazon, GS1, ETIM, UNSPSC and schema.org. Where a standard doesn't apply to a product, the check is marked not-applicable rather than counted against you.
Never invents a value
The score reflects what's actually on your pages. We never synthesize a missing field to inflate a score — a genuinely absent value is reported as absent.
Confidence and limits
Every index carries a confidence band for how much we could read. We score public pages only; login-gated or un-renderable content is reported as a limit, not guessed at.
Scored the way your catalog should be
The engine auto-suggests a profile from your catalog and you confirm it before scoring. The B2B / technical profile weights identifiers, specifications, cross-references and documentation. The consumer profile weights descriptive titles, imagery, variants and buyer-facing content.
Versioned methodology
Weights and thresholds are versioned. When they change, the version is recorded, so a score is always reproducible against the methodology that produced it. Think a score is wrong? Challenge it →
What the report shows, and what monitoring adds
The one-time report
A one-time score against the current methodology — the index, both sub-indices, every dimension, and a per-product fix list you can export to CSV.
The CatalogIQ platform
The same methodology, re-run every 30 days over a 12-month window, so you can track movement release over release.
Questions about the methodology
Is the score subjective?
How many dimensions are there?
Can I see how a specific score was calculated?
Do you compare me to other stores?
See it on your own catalog
Run the free preview for a live sample score, or read the full report breakdown.